A leading influencer marketing agency
Background
Founded in 2020 by former TikTok EMEA employee Inigo Rivero, together with co-founder Rohan Midha, House of Marketers has rapidly established itself as a leading influencer marketing agency, helping brands connect with consumers through creator-led campaigns across TikTok, Instagram, YouTube and other digital platforms. The business combines deep platform expertise, data-driven campaign execution and a scalable operating model, serving more than 100 clients annually through a global network of over 250,000 influencers.
The significant investment by Ethos will support Inigo and his team on the next phase of growth, with a strategy focused on international expansion and investment in technology, data capabilities and broadening service lines.
Status
Current
Country
United Kingdom
Strategy
Private Equity
Sector
Business & Financial Services
Entry
June 2026
”House of Marketers has built an outstanding reputation in one of the fastest-growing segments of the marketing services market. We have been highly impressed by the quality of the management team, the strength of the client relationships and the business’s track record of growth. We look forward to partnering with FDC as Inigo and the wider team continue to scale internationally and build on their market position.
Jack JacovouPartner at Ethos
”We are delighted to be partnering with Ethos. Throughout the process, they demonstrated a strong understanding of our business, our culture and our ambitions for the future. Their experience supporting founder-led businesses through periods of rapid growth made them the ideal partner. We are excited about the opportunities ahead as we continue to expand internationally and enhance our offering to clients.
Inigo RiveroCo-Founder and CEO of House of Marketers
”House of Marketers helps brands navigate an increasingly fragmented digital landscape and has quickly established itself as a leader in its field. We are pleased to be supporting Ethos Partners and House of Marketers with the ninth investment in just over a year from our innovative Evolution fund.
Charlie RobinsonFrontier Development Capital
